Top Trends in Commercial Exterior Painting for 2023

If you own a commercial property, you know that a building’s exterior appearance is the first thing people notice, and it can make a lasting impression. A poorly maintained exterior can be a deal-breaker for potential customers, tenants, or investors. That’s why commercial exterior painting is a must-have for any property manager or business owner as a part of their regular maintenance schedule.

Keeping up with the latest trends in commercial exterior painting is essential if you want your property to look its best. In this blog, we’ll discuss the top trends in commercial exterior painting for 2023. We’ll cover color schemes, textures, and techniques that will elevate any commercial property’s look.

Commercial Exterior Painting Color Trends of 2023

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Colors are an essential aspect of any building’s exterior. They can convey a sense of professionalism, creativity, and innovation. For 2023, the color trends are all about natural tones, classy monochromes, and neutral palettes. 

Natural tones are a great exterior color choice for commercial properties because they create a sense of calmness and tranquility. They blend well with the natural surroundings and can help a building stand out while still fitting in with its environment. They’re versatile and pair well with other colors, making them an excellent option for businesses with bold signage or furniture. Overall, natural tones are a safe and sophisticated choice that can make a great first impression on customers, tenants, or investors. Natural greens, tranquil blues, and dreamy pinks are popular colors for 2023, with those pinky colors acting as charming accents on appropriate buildings. 

Next up, we have those classic monochromes. Whites, blacks, and the shades of gray in between are a trend that is picking up steam for commercial buildings. They are timeless, elegant, and pair well with any other color. Monochromatic pairing schemes create a clean, sophisticated look that is perfect for modern buildings.

Lastly, neutral colors are popular for commercial properties because they create a sense of balance and sophistication. When paired with bold furniture or signage, neutral colors allow the focal point to stand out, drawing the eye toward the business. For example, if a restaurant has bright red signage, using a neutral color like white or tan for the building’s exterior can make the sign stand out even more. The neutral color provides a clean background that allows the sign to pop. Alternatively, a clothing store with bold window displays could benefit from a neutral color like beige or taupe for its exterior. The neutral color complements the window displays without distracting from them.

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Texture Trends of 2023

Adding texture to a commercial property’s exterior can create visual interest and make it stand out. We have found five key benefits to adding texture to a building’s exterior: 

  1. Help hide imperfections or damage
  2. Make a building’s exterior more durable and resistant to wear and tear
  3. Create a more welcoming atmosphere. 
  4. Help a building stand out and create a sense of uniqueness. This can be especially important for businesses that want to create a distinctive brand identity.
  5. Increase a building’s value

Texture trends for 2023 include gold and gray metallics, white textured wall paint, budget-friendly grainy texture, and antiquing or crackling techniques.

Gold and Gray Metallics:

Metallics are a trend that has been gaining popularity over the years, and for 2023, gold and gray metallics are a popular choice. They add a touch of luxury and sophistication to any building.

White Textured Wall Paint:

White textured wall paint is a trend perfect for buildings with a minimalist design. The textured white walls add dimension and interest to the building’s exterior without being overwhelming.

Grainy Texture:

A grainy texture is a budget-friendly option that adds depth and dimension to the building’s exterior. The texture is created by mixing sand with the paint, creating a granular effect that is subtle but effective.

Antiquing or Crackling:

Antiquing or crackling is a technique that gives the building’s exterior a vintage look. It is perfect for buildings with an old-world charm or businesses wanting to evoke nostalgia. Plus, it can help hide existing damage by making it appear as a part of the image.

Commercial Exterior Painting Techniques Popular for 2023

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Painting techniques can take a commercial building’s exterior to the next level, creating a unique look that stands out from neighboring properties. In 2023, some of the popular painting techniques include trompe l’oeil, ombré, harlequin, and half wall. These techniques allow commercial property owners and business owners to choose the perfect paint effect that suits their brand identity and makes their property more appealing to customers, tenants, or investors.

Trompe l’oeil: 

Trompe l’oeil is a French term that means “to deceive the eye.” This technique involves creating highly realistic optical illusions of three-dimensional shapes on two-dimensional surfaces. Trompe l’oeil is a great way to add dimension and drama to your building’s exterior without being overwhelming. We expect to see bolder color palettes and more dramatic schemes in 2023, so using color creatively to add dimension is an excellent way to introduce drama without drenching a whole space in a single tone.


An ombré effect involves one paint color fading into another, usually from dark to light or vice versa. It’s a popular way to create a stylish and modern accent wall. To achieve this effect, you need three colors rather than two to make the gradual fading effect. The third color will be used in between the two main colors to create the effect. 


A harlequin pattern is a painting technique that goes beyond the checkerboard design. The pattern of diamond shapes delivers a sense of movement and works in almost any room in the home. It looks great as an accent wall, too. The harlequin technique works equally well with colors that have a subtle or bold contrast. This technique is perfect for businesses that want to stand out and make a statement with their exterior. 

Half Wall: 

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One of the most straightforward wall painting techniques is to paint half the wall in one color and the other half in another. This technique helps you approximate architectural detail on the wall. The half-wall method is ideal for commercial buildings with a lot of windows or other architectural features. It adds a touch of interest without being overwhelming. 

Paintmaster Is Your Local Commercial Exterior Painting Expert

In 2023, a well-maintained exterior can make a lasting impression on potential customers, tenants, or investors. If you’re looking for a professional commercial exterior painting service, contact Paintmaster Services Inc. Our team of professionals can help you choose the perfect color, texture, and technique to elevate the look of your property. Don’t wait to update your building’s exterior; contact us today.

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